One of my favorite early social media projects was PostSecret.com, where people would express their secrets via artsy postcards. I wondered what the updated version would be for the social media era, when everyone is busily constructing a false public persona.
Canttweetthis.com is a fun personal side project, made with Brian Fouhy and Ben Roth, where people are giving anonymity in order to share the thoughts they don’t want associated with their social media personas. Since launching yesterday afternoon, Canttweetthis.com has gotten over 200 entries, many banal, a few racist and a couple confessions someone is “hot.” Several have used the opportunity to sound off on advertising. Below are eight of the best entries of what’s really on the minds of the industry. Join in at Canttweetthis.com.
account managers are my enemies. especially those who use the word “leverage”
— Mr. Anonymous (@HelmutHanson) January 23, 2013
I hate entitled SVA students who get handed jobs right out of school.
— Mr. Anonymous (@HelmutHanson) January 23, 2013
The clients are all dumb.
— Mr. Anonymous (@HelmutHanson) January 23, 2013
i wish my clients wan’t so dense. seriously, how did she get her job? how does she keep her job?!
— Mr. Anonymous (@HelmutHanson) January 24, 2013
I am tired of this Agile bullshit. So many people proclaim agile and then are lazy with getting shit done, blaming the game. Fuck the game.
— Mr. Anonymous (@HelmutHanson) January 24, 2013
Advertising is good creative training, but sooner or later real creatives must actually create something of their own.May it be sooner.
— Mr. Anonymous (@HelmutHanson) January 24, 2013
Amazing how much ill will blows through the halls of Big Dumb Agencies & holding companies. These are the evil trolls who fuel Agency Spy.
— Mr. Anonymous (@HelmutHanson) January 24, 2013
Why has advertising adopted the language of invention? You aren’t inventing ANYTHING! You’re adding nothing to society. Stop glorifying it.
— Mr. Anonymous (@HelmutHanson) January 24, 2013
More in Marketing
Marketing’s upper middle embraces AI creative production
Scaled AI creative production is becoming ordinary among CMOS outside the billion dollar club.
‘It scared the hell out of me’: What brands have learned from creator partnerships
At Shoptalk Fall, brands like Favorite Daughter, SharkNinja and Bob’s Discount Furniture talked about what they’ve learned from working with creators.
Future of Marketing Briefing: Agency fees in creator deals are the next transparency headache for marketers
As creator marketing budgets grow, so do questions about what agencies are taking.