Why benchmarking email performance is crucial for continued success

Proving the return on investments is essential for enterprise and mid-market businesses, especially as pressures mount for increased revenue and maximized returns.

To help companies seeking solutions, Klaviyo analyzed over 7,000 enterprise and mid-market customers to evaluate industry-specific email data across Q1 of 2024 for a new benchmark report. The report breaks down revenue per recipient across various industries — apparel, automotive, electronics, food and beverage, health and beauty, etc. — for email flows, such as welcome emails, abandoned carts and post-purchase.

In this new report from Klaviyo, learn how other companies are utilizing email, what results they’re seeing and how these benchmarks are helping businesses succeed.

Download this new report to learn more about:

What types of emails are driving the most engagement
Which industries are finding the most success across email metrics
How revenue-per-recipient from email and SMS compare
What businesses can learn from these benchmarks

Sponsored by Klaviyo

Why benchmarking email performance is crucial for continued success

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