Webinar: How publishers are growing commerce through uncertain times
Between diminished advertising dollars and economic uncertainty, the global pandemic has been anything but easy on the media landscape. Through it all, the role of a diversified monetization toolkit has been central — and smart publishers are investing more in affiliate commerce solutions as a result, focusing on the power of their content to drive meaningful new revenue streams for their businesses.
Join this upcoming webinar on October 20 at 1 p.m. EDT, as affiliate commerce platform StackCommerce shares insights into how its network of 200-plus publisher partners continued to generate earnings in the first half of 2020 despite unprecedented challenges. Ben Gafni, vp of business development at StackCommerce will join Jackie Goldstein, vp of commerce at the New York Post, as they explore how publishers can successfully launch and sustain an affiliate commerce business heading into the busiest shopping season of the year.
You’ll gain insights into:
- Tactics used by successful publishers to grow e-commerce during challenging economic times
- How the New York Post pivoted to affiliate commerce, launching a business and growing earnings in the midst of a pandemic
- Why diversified monetization tactics are critical to modern affiliate commerce
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