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Virtual event: Future-proofing brands with AI-driven CTV in the era of zero-click search
AI search is changing how consumers, especially Gen Z, find brands and products online. As this zero-click future comes into focus, CTV provides consistent, scalable audience reach. The smartest marketers are incorporating CTV as part of their marketing foundation, leveraging the biggest screen to share their brand narratives with viewers during engaged, intentional viewing moments — all while using AI as a CTV amplifier.
Join tvScientific’s Michael Bilow, vp of data science and machine learning, and Rebecca Miller, corporate marketing director, on Nov. 13 at 1 p.m. ET for a live virtual discussion that will cover how quality, AI-powered CTV campaigns elevate performance across the entire marketing ecosystem and how CTV drives demand-generation activity across all digital touchpoints.
Register for this virtual event to learn about:
- Why brands are future-proofing marketing with CTV and AI-powered tactics
- How AI and CTV can combine to create scalable, precise campaigns
- The cross-channel lift marketers can achieve through quality CTV marketing paired with AI technology
Partner insights from tvScientific
