Research: 56 percent of marketing teams are concerned about agency transparency
The majority of the workforce is striving for “business as usual” from their homes, where it is even more critical to be efficient, cost-effective and reactive to reach business goals. For brands looking to achieve all three, in-housing marketing is high on the agenda, and has historically resulted in increased return on marketing investment.
In this short guide, brands will find helpful advice for getting the most from in-housing. With the goals being to save time, money and resources. Download the guide to find out:
- The best way to align teams while working remotely
- How to make the most of your in-housing efforts
- Why and how return on marketing investment increases due to in-housing
- How to increase transparency, agility and efficiency in digital marketing
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