Only a few spots left to join us for AI Marketing Strategies
Join us Sept. 24 in NYC to connect with execs from Digitas, Claire's, Marriott, Havas and others
Live session: How CTV has grown into a performance marketing engine
Many marketers still look to CTV for reach, not performance. But as attribution improves and cross-device tracking matures, CTV is evolving from an awareness-only screen into a powerful full-funnel marketing engine that drives measurable performance.
On Wednesday, Oct. 14 at 10 a.m. ET, join Neha Saxena, vp of global marketing at Affinity Global, and Jeremy Straight, global vp at TCL Ads, as they discuss how CTV is emerging into a genuine commerce channel.
Register for this webinar to learn more about:
- Why CTV is more than an awareness-only channel
- How marketers are compressing the CTV-to-conversion journey
- Actionable performance plans for marketers
Partner insights from Affinity Global