Live session: Behind Unilever’s AI-powered creative transformation

What happens when creative automation shifts from a production solution to a strategic advantage? Rachelle Schuimer, digital capabilities lead at Unilever US, will share how the CPG giant is rethinking creative supply in the age of AI.

Together with Vanja B. Brzin, vp of product at Celtra, the pair will discuss how AI-powered workflows are helping teams function more collaboratively, make data-informed creative decisions and maintain brand consistency at scale. In this virtual event, on Sept. 24 at 1 p.m. ET, they’ll offer practical insights for marketers looking to transform how they produce and manage advertising content across channels and markets.

How to approach creative automation as a strategic opportunity and performance driver
How data and AI can support smarter, faster creative decision-making
Best practices for scaling digital advertising without sacrificing brand quality