Vevo

vevo@digiday.com

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How music videos are allowing brands to access the unreachable Latinx audience

By Vevo
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How 40 years of music videos on TV taught marketers about context and nuance

By Vevo
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Multicultural audiences are making nuanced media choices
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With greater reach in mind, ad buyers are deploying more multicultural ad strategies
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The virtual upfronts: 10 ways advertisers should adjust their TV thinking in the quarantine era
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Marketers are still learning where to find high-quality video inventory
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The video star will never die: Music videos come home to TV