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AI is turning ad tech into a fight for the brain behind the buy
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8 spots left:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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Max Willens
Max Willens
Media Product Strategies
Google’s marketing plan for Home Hub includes bigger deals with fewer publishers
Media Product Strategies
Rise in union activity is clashing with digital publishing’s business struggles
Media Product Strategies
After more than a decade of pop-ups, Wired inches toward a permanent store
Media Product Strategies
The Washington Post’s newsletter brand, 202, is outgrowing the inbox
Member Exclusive
The newest must-have for diversifying publishers: product labs
Media Product Strategies
Reviews publisher Gear Patrol is now selling its own branded products
Media Product Strategies
Niche publishers see market research as new revenue source
Publishing in the Platform Era
Why ‘news for millennials’ media plays never panned out
Media Product Strategies
‘A very unusual challenge’: Few obvious candidates to run the new Conde Nast
Media Product Strategies
How New York Media is using Instagram to drive commerce for advertisers and for itself
Audio Anywhere
The Washington Post has launched a new, 20-minute daily news podcast
Publishing in the Platform Era
How McClatchy plans to pursue national advertisers’ digital budgets
Media Product Strategies
How The Knot uses content to grow consumer revenue three ways
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