Alexander Lee

Gaming and Esports Reporter

Alexander Lee is a reporter covering gaming and esports for Digiday.

Alexander Lee

Gaming and Esports Reporter

Alexander Lee is a reporter covering gaming and esports for Digiday.

Digiday Podcast: Is This The Metaverse?

Another virtual day, another virtual dollar: Is This The Metaverse? Podcast, episode 6
Digiday Podcast: Is This The Metaverse?

A new form of advertising: Is This The Metaverse? Podcast, episode 5
Gaming & Esports

Why Niantic is investing in rewarded AR to develop new revenue streams
Gaming & Esports

Por qué Activision Blizzard Media utiliza una herramienta de medición para aumentar la confianza de los profesionales del marketing en los videojuegos
Gaming & Esports

Why Activision Blizzard Media is using an Attention Measurement Scorecard to raise marketers’ confidence in gaming
Gaming & Esports

As crypto winter ramps up, why some marketers aren’t feeling the cold
Gaming & Esports

Why Snapchat is using a custom video game to get closer to its agency partners
Digiday Podcast: Is This The Metaverse?

Listening to music from another planet: Is This The Metaverse? Podcast, episode 3
Gaming & Esports

As the summer comes to an end, esports companies are hunkering down for a long winter
Gaming & Esports

Por qué Ducati confía en la Web3, a pesar del aparente congelamiento en cripto
Gaming & Esports

Why Ducati is confident in Web3, despite the cold of crypto winter
Gaming & Esports

Why regulators at the FTC and beyond are turning an eye to child safety in gaming in 2023
Gaming & Esports

Why esports companies hope generational fandom brings sustainability to the industry

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