Media Buying Briefing: In this year’s upfront, sports is playing offense, defense and referee

The NFL is everywhere across the video spectrum, and it's leading the way for sports to be the centerpiece of upfront buying and selling.

Ad Tech Briefing: Microsoft’s DSP closure signals ad tech consolidation, as well as the AI arms race

Microsoft is closing Xandr Invest, a sign that of its increased focus on AI and a harbinger of further ad tech consolidation.

​​Digiday+ Research Briefing: A look at how tariffs could impact consumer and advertiser spending

In this edition of the Digiday+ Research Briefing, we examine the impact of tariffs on consumers, retailers and advertisers. As uncertainty remains, we look at some different predictions and their impacts.

Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads

With AI-driven updates rolling out steadily and traffic patterns shifting, publishers are starting to plan for more zero-click searches.

Future of TV Briefing: The 2025 upfront preview

This week’s Future of TV Briefing looks at the topics and trends likely to set the tone for this year’s upfront negotiations.

Digiday+ Research: Publishers look to cash in on growing events revenue

Publishers are getting significantly more revenue from events in 2025, and they're going to focus on growing that even further.

Marketing Briefing: Here’s what marketers put on the back burner for the foreseeable future

Marketers are still in wait-and-see mode, pressing pause on any advertising spending that doesn’t shore up their business for the time being.

Media Buying Briefing: Buyers to weigh the flexibility of digital with the Upfront’s legacy scale

Could 2025 be the year that ad dollars shift in greater volume from linear networks to the more investment-flexible, cost-efficient digital video environment?