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A collection of resources from our trusted Digiday partners
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From CTV to walled gardens, new measurement challenges emerge for advertisers
July 20, 2023 • 4 min read -
Why pharma marketers are leaning into impression-based TV buying
July 12, 2023 • 3 min read -
How marketers across industries are learning compliance lessons from banking and healthcare
July 11, 2023 • 5 min read -
Why video game advertising is the next premium channel for brands
July 10, 2023 • 3 min read -
What e-commerce retailers are learning from luxury in-store experiences
June 30, 2023 • 4 min read -
Marketers are automating CTV campaign optimization to drive revenue
June 29, 2023 • 4 min read -
Advertisers are combating media wastage to strengthen connections with consumers
June 27, 2023 • 5 min read -
How brands are leveraging RMNs’ in-store capabilities to engage shoppers
June 22, 2023 • 4 min read -
How media companies are maximizing efficiencies to drive profits
June 21, 2023 • 4 min read -
What the measurement and currency discussion really means to TV advertisers
June 1, 2023 • 3 min read -
Why defining ‘premium’ experiences is essential for advertisers (and gamers)
June 1, 2023 • 4 min read