Digiday Technology Awards

The Digiday Technology Awards recognize the technology modernizing media and marketing. Over the years, we’ve honored industry-leading work from Adobe, SpotX, Twitch and Piano.

Planning to submit this year? To access everything you’ll need to join the ranks of past winners including our entry kit, expert tips for crafting an entry and past coverage of this program, click here.

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Key Dates

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Categories

  • Best AI Tool

    Awarding the artificial intelligence tool that most efficiently helps users accomplish business objectives.

  • Best Esports/ Gaming Ad Technology

    Awarding the technology that is best enhancing advertising in the esports/ gaming industry.

  • Best Podcast Platform

    Awarding the podcast platform that most effectively manages the publishing and monetization of podcasts.

  • Founder of the Year

    Awarding the founder that has best displayed excellence through outstanding and inspired work at their company.

  • Best Data Lead

    Awarding the best data strategist leading a team at a company.

    Last Winner:
    Digiday Best Data Lead: CI&T's Claudia Yuri Katagi
  • Best Data Team

    Awarding the best group of data professionals at a company.

    Last Winner:
    Dstillery
  • Best Measurement Solution

    Awarding the measurement provider that most effectively provides solutions for advertisers.

    Last Winner:
    Superbet
  • Best Sustainable Ad Tech Platform

    Awarding the ad tech platform that has most effectively minimized the environmental impact of online advertising.

    Last Winner:
    Sharethrough & Scope3 - Launch of Green PMPs
  • Best Partner Clean Room

    Awarding the best facilitation of data sharing between a brand and a publisher.

    Last Winner:
    Epsilon – Epsilon PeopleCloud Prospect
  • Best Video Management Platform

    Awarding the platform – including but not limited to TV, streaming, or digital – that most efficiently manages and displays video content.

    Last Winner:
    How the Detroit Lions Monetized the NFL Draft with Tagboard’s Cloud Production Platform
  • Best Data Management Platform

    Awarding the platform that has been most successful in helping businesses manage user data.

    Last Winner:
    Audigent's Next-Gen DMP Drives 14.7x ROAS for LAGOS
  • Best Social Marketing Platform

    Awarding the tool or platform that best manages and scales post creation and publication.

    Last Winner:
    Tiger Pistol and Great Clips Drive More Effective Engagement and Visits for Franchisees Through Localized Social
  • Best Buy-Side Programmatic Platform

    Awarding the leading buy-side platform for programmatic advertising.

    Last Winner:
    Tremor Video
  • Best Sell-Side Programmatic Platform

    Awarding the leading sell-side platform for programmatic advertising.

    Last Winner:
    Publica LLC
  • Best Video Ad Server

    Awarding the leading ad serving solution for video.

    Last Winner:
    Innovid
  • Best Content Marketing Platform

    Awarding the best content marketing software for content creation, management, distribution and beyond.

    Last Winner:
    Contentgine & Quarry – Driving Smarter Campaigns and ROI
  • Best Content Management System

    Awarding the CMS platform that most efficiently manages and displays content across the web.

  • Best CRM Platform

    Awarding the best CRM software for managing customer data, interactions and relationships.

    Last Winner:
    Drift & Pipefy - Improving Pipefy’s Digital Customer Experience with the Drift Conversation Cloud
  • Best Influencer Marketing Platform

    Awarding the influencer marketing platform most effectively syndicating content across platforms to reach brand objectives.

    Last Winner:
    Pearpop
  • Best Mobile Marketing Platform

    Awarding the technology platform that provides the best cross-device solutions for mobile marketing.

  • Best Marketing Automation Platform

    Awarding the technology platform that has been most effective in automating marketing processes.

    Last Winner:
    Flight Control by Clinch
  • Best Marketing Analytics Platform

    Awarding the analytics platform that has been most effective in measuring the traffic or engagement marketing channels produce.

    Last Winner:
    Lasso - Omnichannel Campaign Measurement for Healthcare
  • Best Cookieless Identification Technology

    Awarding the technology that best serves as an alternate identifier of users.

    Last Winner:
    ID5 Identity Cloud
  • Best Personalization & A/B Testing Platform

    Awarding the leading optimization, personalization and testing platform.

    Last Winner:
    Attentive
  • Best In-Store Technology

    Awarding the technology most enhancing the in-store shopping experience.

    Last Winner:
    Volumental
  • Best Location Data Platform

    Awarding the leading location-based services technology for consumer marketing.

  • Best Attribution Tool

    Awarding the attribution tool that has been most effective in highlighting the effectiveness of multiple channels.

    Last Winner:
    Foursquare
  • Best Affiliate Marketing Platform

    Awarding the leading platform for advertisers or publishers looking to drive their affiliate revenues.

    Last Winner:
    Rakuten Advertising - Building a Brand to Brand Partnership with MAC & Afterpay
  • Best E-Commerce Technology

    Awarding the technology best enhancing the online shopping experience.

    Last Winner:
    Commerce Layer – Helping Chilly’s Scale Internationally
  • Best Sales Automation Tools & Platform

    Awarding the best sales automation tools that help manage the sales process and minimize manual effort.

  • Best Native Advertising Platform

    Awarding the leading recommendation and native advertising platform for increasing ad revenue and user engagement.

    Last Winner:
    AdAdapted Boosts Hydrant's Sales Velocity With Mobile Campaign
  • Best Monetization Platform for Publishers

    Awarding the platform that allows publishers to monetize via relevant, highly contextualized ads.

    Last Winner:
    Blockthrough
  • Best Event Platform

    Awarding the best platform for hosting events.

    Last Winner:
    ON24 Delivers Engaging, In-Person Digital Experience to Make Webinars ZS’s Top Source of Leads
  • Best Subscription Platform

    Awarding the leading subscription platform for media companies to drive engagement, loyalty and revenue.

    Last Winner:
    Subtext
  • Best Customer Data Platform

    Awarding the CDP that has been most successful in helping businesses manage customer data.

    Last Winner:
    Olo

Judges

  • William Parker
    CHIEF STRATEGY OFFICER
    LEAVENED
  • Ariscielle Novicio
    HEAD OF TECHNOLOGY & SVP
    NEW YORK POST
  • Ray Romero
    MANAGING EXECUTIVE DIRECTOR
    OMD USA
  • A.R. Tabrizi
    SR. DIRECTOR, GROWTH AND MONETIZATION PRODUCTS
    LEAF GROUP
  • Simon Levitt
    GLOBAL CREATIVE TECHNOLOGY DIRECTOR
    IMAGINATION
  • Emily Christner
    CHIEF PRODUCT OFFICER
    TRUSTED MEDIA BRANDS
  • Ben Foster
    MANAGING PARTNER, DIGITAL
    THE KITE FACTORY
  • Kelly Leger
    PARTNER MANAGING DIRECTOR
    DELOITTE DIGITAL
  • George Tarnopolsky
    VP, PROGRAMMATIC
    GOOD APPLE
  • Amyn Hakam
    DIRECTOR OF PRODUCT MANAGEMENT
    MICROSOFT
  • Daniel Hockley
    VP PRODUCT
    INSIDER, INC.
  • Nathan McGowan
    SENIOR PRODUCT MANAGER
    FOX TELEVISION STATIONS
  • Fuat Seker
    CHIEF EXECUTIVE OFFICER
    MYNET
  • Jerry Beers
    MANAGING DIRECTOR, MARKETING DATA & ANALYTICS
    SAATCHI & SAATCHI
  • Nina Gould
    CHIEF PRODUCT OFFICER
    FORBES
  • Tessa Burg
    CTO
    MOD OP
  • Cindy Brummer
    CEO & CREATIVE DIRECTOR
    STANDARD BEAGLE STUDIO
  • Kent Green
    HEAD OF PRODUCT
    BITEWELL
  • Alexander Rea
    INTEGRATED GAMING CONSULTANT
    ESSENCEMEDIACOM
  • Mike McLeod
    SENIOR DIRECTOR, AD PRODUCTS & TECHNOLOGY
    PGA TOUR DIGITAL
  • Sandra Chukwu
    SENIOR TECHNICAL PRODUCT MANAGER
    IMAGINATION
  • Maren Seitz
    SENIOR DIRECTOR, HEAD OF DACH
    ANALYTIC PARTNERS
  • Sean Betts
    CHIEF PRODUCT & TECHNOLOGY OFFICER
    OMNICOM MEDIA GROUP UK
  • Gia Norris
    SENIOR DIRECTOR
    REUTERS CONSUMER PRODUCTS
  • James Cooper
    SVP MARKETING TECHNOLOGY AUTOMATION
    CRITICAL MASS

Past Winners

  • Adobe
  • Adswizz
  • gumgum
  • HYPR
  • In Market
  • Klaviyo
  • Piano
  • Pubmatic
  • Sailthru
  • Salesforce
  • Spotx
  • Stackcommerce
  • Tiger Pistol
  • Twitch
  • Xaxis

Judging Criteria

Judges will be looking for companies or campaigns that can clearly demonstrate success over the past 12 months. Judges are seeking companies or campaigns that have seized challenges and created opportunities and will evaluate entries based on the following criteria: Innovation, Creativity, Consumer Value, Results and Overall.

Judges will require evidence to substantiate all entries. This can include details of financial performance, specific KPIs, creative evidence in the form of a sizzle reel, campaign images, or links to the final project or related sites. The judges will also consider the structure, presentation and clarity of each entry.

Judging Process

Judges will score each entry prompt and consider any supporting materials submitted. After each judge submits their score for the above criteria, the scores of each criteria will then be averaged and then combined to determine an overall score for each entry. The highest scoring entries will appear on the shortlist and winner lists.

Confidentiality

All material will remain confidential to the judges. Only the 'Credits' section of an entry will be made public via the shortlist/winners announcement. If you win a particular category, our team may summarize the entry for shortlist/winner announcements and winners guides.

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