Greater Good Awards
It’s never been more important for companies to stand for something more than their bottom line. From racial equality to the environment to social justice, many businesses are focused on having a positive impact on the world and we’re recognizing those companies and their work.
The Greater Good Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, will showcase the work being done around social causes, its impact and ultimately those working toward the greater good.
Planning to submit this year? To access everything you’ll need to join the ranks of our past winners including our entry kit, expert tips on crafting a winning entry and past coverage of this program, click here.
Submit your entries nowKey Dates
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Early Deadline:
May 09, 2025$399 per entry -
Regular Deadline: Jun 27, 2025$549 per entry
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Last Chance Deadline: Aug 08, 2025$599 per entry
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Categories
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Local Community Betterment
Awarding a company that gives back to the community by advocating for change in social, economic, environmental and cultural policies/practices.
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Veterans Support
Awarding a company dedicated to supporting veterans through means such as healthcare, employment assistance, mental health and more.
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Press Freedom
Awarding a company focused on supporting free and independent journalism, both domestically and internationally.
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Employment
Awarding a company that offers employment opportunities and resources to support individuals in securing employment.
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Wellness
Awarding a company focused on promoting wellness, encompassing physical, mental, emotional and social well-being.
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Public Health
Awarding a company that promotes research, awareness and fundraising that contributes to the prevention and treatment of disease and illness.
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Disability
Awarding a company focused on providing the disabled community with the resources they need.
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Housing
Awarding a company focused on addressing housing inequalities by providing improvement and/or development to community housing, shelters and security.
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Better Future
Awarding a company focused on safeguarding the long-term future by funding areas such as technology, science, security and/or environment.
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World Hunger
Awarding a company focused on providing people with access to food.
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Mental Health
Awarding a company that promotes the importance of emotional and psychological wellbeing.
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Social Justice
Awarding a company that addresses the present social inequalities and promotes equal rights, opportunity and treatment.
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Racial Equality
Awarding a company that has helped combat systemic discrimination based on race.
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Gender Equality
Awarding a company that encourages and fights for equal rights for all genders.
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Youth
Awarding a company that advances the safety, health and well-being of youth.
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Environment
Awarding a company that supports, protects, and/or preserves our environment.
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Sustainability
Awarding a company that is delivering the most sustainable, green solutions.
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Emergency Aid
Awarding a company that provides relief and resources to communities affected by hardship and/or tragedy.
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Education
Awarding a company that supports learning inside and/or outside of the classroom.
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LGBTQ+
Awarding a company fighting against discrimination based on sexual orientation or gender identity.
Judges
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Kristin SrourASSOCIATE DIRECTORIU CENTER FOR GLOBAL HEALTH -
Courtney BetleyCREATIVE DIRECTORINNOCEAN USA -
Cliff AtkinsonDIRECTOR OF CULTURE AND DE&ISAATCHI & SAATCHI -
Veronica PadillaVP, HEAD OF DESIGNFAVORITE CHILD -
Jason JahnEXECUTIVE DIRECTOR, MARKETING & COMMUNICATIONSHEARTS & SCIENCE -
Dmytro KornilovCEO AND FOUNDERFFFACE.ME -
Giancarlo PachecoCEO AND FOUNDERPCA -
Jean-Louis WarnholzCO-FOUNDER & CEOFUTURE™ -
Ketan DesaiTEA EXPERT & ADVISORBALDMANOFTEA.COM -
Shelia MinetolaVP/DIRECTOR OF DEI&BDONER -
Douglas LoveASSOCIATE DIRECTOR, COMMUNICATIONSCONSUMER REPORTS -
Anthony JoinerFOUNDERBLOOKSY -
Bradley BewkesDIRECTOR OF BUSINESS DEVELOPMENTIDEALIST -
Alison NasisiEXECUTIVE VICE PRESIDENT, CHIEF PEOPLE OFFICERSAREPTA THERAPEUTICS -
Rayyan KamalHEAD OF CULTURE AND INCLUSIONIPG MEDIABRANDS CANADA -
Thiago da SilvaSVP, HEAD OF PROGRAMMATIC & OPERATIONSKINESSO CANADA -
Nick McMurdyCREATIVE DIRECTOR/WRITERPPK -
Tanya BernabeiSENIOR DIRECTOR, GLOBAL WELLNESS, WORK-LIFE & LEARNINGSAREPTA
Past Winners
Judging Criteria
Judges will be looking for companies or campaigns that can clearly demonstrate success over the past 12 months. Judges are seeking companies or campaigns that have seized challenges and created opportunities and will evaluate entries based on the following criteria: Innovation, Creativity, Consumer Value, Results and Overall.
Judges will require evidence to substantiate all entries. This can include details of financial performance, specific KPIs, creative evidence in the form of a sizzle reel, campaign images, or links to the final project or related sites. The judges will also consider the structure, presentation and clarity of each entry.
Judging Process
Judges will score each entry prompt and consider any supporting materials submitted. After each judge submits their score for the above criteria, the scores of each criteria will then be averaged and then combined to determine an overall score for each entry. The highest scoring entries will appear on the shortlist and winner lists.
Confidentiality
All material will remain confidential to the judges. Only the 'Credits' section of an entry will be made public via the shortlist/winners announcement. If you win a particular category, our team may summarize the entry for shortlist/winner announcements and winners guides.
Partnership opportunities
Interested in partnering with Digiday Media on your next campaign? Learn more about how you can integrate your brand into every aspect of the Greater Good Awards by submitting your information.