Ellen Digital Network and Condé Nast Entertainment lead the Digiday Video Awards finalists

Ellen Digital Network and Condé Nast Entertainment lead the pack of 2019 Digiday Video Awards finalists with four and three nominations, respectively.

EDN launched in partnership with Warner Bros. Television Group in 2016, effectively combining the existing digital assets that comedian Ellen Degeneres and her team had established with Ellen Digital Ventures (EDV) since 2014. The network, which is shortlisted for Best Video Distribution Platform, Best Video Advertising Agency or Partner, Digital Studio of the Year and Best Brand Film – Series — this year’s most entered category — racks up over 1 billion views per month and has recently teamed up with supermodel Ashley Graham and Food Network Chef Ayesha Curry.

Also looking to score the first-ever neon trophy for Digital Studio of the Year, which will honor the digital studio or production company that has best-displayed excellence through noteworthy production, monetization and distribution execution, are Complex Networks, CNN’s Courageous Studios, UK-based Jungle Creations, Vox Creative and FBE.

As the creative force behind legacy Condé Nast brands like Vogue, CNE is responsible for programming for new media offerings by Snapchat, Facebook, YouTube and more – they’ve produced “73 Questions” for Vogue and the uber-popular “True Crime/Uncovered” Snapchat series, which was sponsored by Oxygen Network. The studio and distribution network produces over 5,000 videos annually for over 20 brands ranging from Bon Appétit to GQ to Vanity Fair and is now up for Best Use of YouTube, Best Snapchat Show and Best Publisher Pivot to TV.

Like CNE, much of the work that appears on this year’s shortlist is the result of keeping legacy with the times, deviating from the norm and adjusting to withstand turbulent times. When asked how this year’s programs differ from years prior, Sahil Patel, media editor at Digiday said “This year’s Digiday Video Awards reflect an industry that has undergone a massive shift — and expansion — over the past year. Video itself can mean so many different things these days, and we want to highlight and reward the great work being done across this increasingly broad and diverse industry.” You can view the full list of those who have stayed the course and continued to push boundaries over the past year below.

We’ll announce the winners at the Digiday Video Awards Gala on March 7 at Tribeca 360° in New York City. Tickets are available for purchase here.

Best Video Ad
Onion Labs & InitiativeDiet Dr Pepper
Sleek Machine – Boston Celtics “Say Hello”
The Infatuation x JetBlue – Pizza Fly-Along
Kamp Grizzly – Adidas “Imma Be A Star” James Harden
Disney Channel, Horizon Media & AdColony – Big City Greens Aurora HD Video™
Universal Pictures – Robot Chicken & Jurassic World: Fallen Kingdom

Best Live Moment
TBS & GLOW for Final Space Facebook Live – Cards With Gary
Paramount Network – Goodbye Spike
National Geographic & Nest – Safari Live
Turner & Google Play – CONAN 24 Hour Marathon
Marriott International – Wake Up Call Festival Live Streams
Courageous Studios – MassMutual – The Unsung LIVE AD

Best Social Video Campaign
Concept Farm for Manhattan Mini Storage – Mini Stories Campaign
The Hook – Currys PC World
T3 & UPS – Wishes Delivered
RT – #Romanovs100 trailers
Purple – Purple, Tim and Eric, and Facebook: The Purple Boys
AARP for Bold Ladies

Best Multi-Platform Video Campaign
VH1 and Samsung 837 – RuPaul’s Drag Race Finale
Kamp Grizzly – Adidas P.O.D. System
Advantage – Hyundai presents Rolling with the Rookies – Season 2
Dollar Shave Club – “Getting Ready”
Innovid & Compass Point Media – Johnsonville Dynamic Weather Campaign
Courageous Studios – MassMutual “The Unsung”

Best Advertiser in Video
Jungle Creations for Baileys, The Story Lab & Carat – Nobody puts Baileys in the corner
VIVA Creative & Colorectal Cancer Alliance – In Our Lifetime
Onion Labs & Initiative – Diet Dr Pepper
Mustache & Grammarly – “Write The Future”

Best Video Ad Tech Innovation
LoopMe
Powr
SendtoNews
AdobeAdobe Advertising Cloud
KERV Interactive
Connatix

Best Streaming/OTT Platform – NEW
DAZN
Vimeo
Local Now
Brightcove with OUTtv – OUTtvGo
Made to Measure (M2M.tv)

Best Video Distribution Platform
Powr
SendtoNews
Ellen Digital Network – ellentube
Adstream
Teads
JW Player

Best Use of YouTube – NEW
Fullscreen and AT&T – Guilty Party
Bodybuilding.com
Condé Nast Entertainment
COPA90 – Derby Days Spain
Nickelodeon – The JoJo & BowBow Show Show
Made in Network – JTV

Best Snapchat Show – NEW
Condé Nast Entertainment – True Crime/Uncovered
E! Entertainment – E! News’ The Rundown
COPA90 for World Cup Snapchat Show
E! Entertainment – E! Face Forward
MTV (Viacom Digital Studios) – MTV Cribs
NBCUniversal and NBC Sports – Premier League: Extra Time

Best Use of Instagram Stories – NEW
VICE Media
Discovery Digital Studios – Food Network
The Infatuation & JetBlue – Pizza Fly-Along
Complex – Disappearing Cinema
Oliver Schrott Kommunikation & Mercedes-Benz – “Define Your Path”
Viacom International Media Networks – 2018 MTV EMA

Best Facebook Watch Show – NEW
VICE Media & Broadly – The Scarlet Letter Reports
USA Today – Militarykind Stories
Group Nine Media, Grey Goose and Sunshine – Off Script
Lyft Entertainment & Funny or Die – Billy on the Street
Discovery Digital Studios – “Fix Me A Plate”
Insider Studios & Marriott Rewards – “Travel Dares”

Best Snapchat Discover Publisher – NEW
NBCUniversal – NBCU Digital Lab
Vertical Networks
Discovery Digital Studios – Food Network
The Dodo
NowThis
VICE Media

Best Video Distribution and Programming Strategy – NEW
GroupeConnect & Starcom for Bank of America – Echoes of Vietnam
Turner & Google Play – “CONAN 24 Hour Marathon”
Concert by Vox Media
The NBCU Content Studio – Making of a Gem
Fullscreen and AT&T – Guilty Party
Insider Inc.

Best Publisher Pivot to TV – NEW
Vox Media
Newsy
The Dodo – “Dodo Heroes” on Animal Planet
UNINTERRUPTED – The Shop
Condé Nast Entertainment

Best Video Advertising Agency or Publisher
Studio 1847 and Menards – Make it with Menards
Ellen Digital Network
Portal A
The Hook Group – The Hook Labs
CLICKON Media and VMLY&R

Best Video Publisher Partner for Brands
The Hook
Blossom
The Dodo for Brandshop
CH Media
House of Highlights
ChefsFeed

Digital Studio of the Year – NEW
Complex Networks
Courageous Studios
Jungle Creations
Vox Creative
Ellen Digital Network
FBE

Video Executive of the Year – NEW
Bloomberg Media – Global Head of Digital & Media Distribution, M. Scott Havens
Cheddar – Founder & CEO, Jon Steinberg
AMSI/AAG – Director Of Digital Video Ads, Maurice Powers
Studio 1847 – Director, Branded Video, Heather Woytus
House of Highlights – General Manager, Doug Bernstein
Viacom Digital Studios – President, Kelly Day

Most Valuable Streamer (MVS) – NEW
Poker Central – PokerGO
Yahoo Sports – NFL Live
Amedia
XUMO

Best Brand Film – Single
Jungle Creations & Treehouse – Little Casanova
VIVA Creative & Colorectal Cancer Alliance – In Our Lifetime
Mercedes-Benz & Oliver Schrott Kommunikation – “Define Your Path”
Lyft & Alldayeveryday – Undercover Lyft with Chance the Rapper
Atlantic Re:think & Jaguar Land Rover – Scoring the Drive
UNINTERRUPTED – Rolling with the Champion

Best Brand Film – Series
Ellen Digital Network – Momsplaining Season 2
Fast Company & John Hancock – “Retirement Community”
RT – #Romanovs100 trailers
Awesomeness & JELL-O – Wobz Series
The KIMBA Group & Vice Media – Callaway’s Golf Lives Series
CLICKON Media & VMLY&R – Faces of the Fleet

The 2019 Digiday Video Awards shortlist was announced via the Nasdaq billboard in Times Square. You can check out the video below.


 
https://digiday.com/?p=318166

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