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Digiday Creator Awards
The Digiday Creator Awards is the annual recognition of the creators, brands, agencies, platforms and businesses shaping the future of the creator economy. The program celebrates standout creative work, innovative partnerships and the people building businesses and strategies that are driving meaningful audience, cultural and business impact.
Submit your entries nowKey Dates
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Early Deadline: Dec 18, 2026$499 per entry
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Regular Deadline: Jan 29, 2027$599 per entry
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Last Chance Deadline: Mar 12, 2027$729 per entry
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Categories
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Creator of the Year
EDITORIALLY SELECTED: Awarding the creator who demonstrates exceptional creativity, audience connection and business impact.
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Breakthrough Creator
EDITORIALLY SELECTED: Awarding the creator making significant strides in audience, influence or business.
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Creator Entrepreneur of the Year
EDITORIALLY SELECTED: Awarding the creator who has successfully built a business, product, brand or venture beyond their content.
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Sports Creator of the Year
EDITORIALLY SELECTED: Awarding the sports creator who demonstrates exceptional creativity, audience connection and business impact.
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Best Brand/Creator Partnership
Awarding the partnership that delivers meaningful creative, audience and business results.
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Best Creator-Led Campaign
Awarding the campaign where creators are central to the creative strategy and execution.
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Best Creator Product Launch
Awarding the most successful product or brand launch created by a creator.
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Best Creator Commerce Strategy
Awarding the campaign or program that most effectively connects creator content to commerce and measurable business results.
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Best Long-Term Creator Partnership
Awarding the sustained brand/creator relationship that has evolved beyond one-off campaigns.
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Creator Agency of the Year
Awarding the agency that demonstrates exceptional expertise in creator strategy, talent partnerships, campaign development and measurable business results.
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Best Creator Strategy
Awarding the agency-led strategy that demonstrates a sophisticated approach to creator selection, audience development, content, distribution, measurement or brand integration.
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Best Creator-Made Content
Awarding the original work that demonstrates exceptional creativity, execution and creator voice while driving meaningful audience engagement, cultural impact or business results.
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Best Creator Marketing Program
Awarding the strategic, scalable approach to building and managing creator partnerships, from ambassador and loyalty programs to always-on creator relationships, that drives meaningful audience engagement, brand growth and measurable business impact.
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Creator Platform of the Year
Awarding the platform that gives creators the tools, resources or infrastructure to build audiences, businesses and communities.
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Best Creator Technology
Awarding the technology that solves a meaningful challenge or unlocks a new opportunity for creators, brands, agencies or creator businesses.
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Best Use of Creator Technology
Awarding the brand, agency or creator business using technology in an innovative way to improve creator discovery, selection, collaboration, measurement, attribution, optimization or performance.
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Best Creator Economy AI Tool
Awarding the AI-powered tool that helps creators, brands, agencies or creator businesses work smarter, whether by streamlining content creation, discovery, collaboration, measurement or monetization.
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Creator Business of the Year
Awarding the creator-led company, media property or consumer business that demonstrates a compelling approach to growth and sustainability.
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Creator Economy Leader of the Year
Awarding the individual shaping the business, technology, partnerships or strategy behind the creator economy.
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Best Creator Management & Representation
Awarding the management team, agency or representative that helps creators build sustainable businesses, develop their brands, grow their audiences and unlock new opportunities through strategic guidance, partnerships and representation.
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Creator Advocate of the Year
Awarding the individual or organization championing creators through efforts that advance fair pay, transparency, education, community or long-term opportunity across the creator economy.
Judging Criteria
Judges will be looking for companies or campaigns that can clearly demonstrate success over the past 12 months. Judges are seeking companies or campaigns that have seized challenges and created opportunities and will evaluate entries based on the following criteria: Innovation, Creativity, Consumer Value, Results and Overall.
Judges will require evidence to substantiate all entries. This can include details of financial performance, specific KPIs, creative evidence in the form of a sizzle reel, campaign images, or links to the final project or related sites. The judges will also consider the structure, presentation and clarity of each entry.
Judging Process
Judges will score each entry prompt and consider any supporting materials submitted. After each judge submits their score for the above criteria, the scores of each criteria will then be averaged and then combined to determine an overall score for each entry. The highest scoring entries will appear on the shortlist and winner lists.
Confidentiality
All material will remain confidential to the judges. Only the 'Credits' section of an entry will be made public via the shortlist/winners announcement. If you win a particular category, our team may summarize the entry for shortlist/winner announcements and winners guides.
Partnership opportunities
Interested in partnering with Digiday on your next campaign? Learn more about how you can integrate your brand into every aspect of the Digiday AI Awards by submitting your information.