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Marketers are keen to use generative AI in ad campaigns, but hidden costs lurk
Media
Marketing
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Future of TV
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Jessica Davies
Managing editor
Jessica Davies
Managing editor
Media
How BBC Three is using social platforms
Media
The Financial Times is cracking down on ad blocking with a metaphor
Marketing
What agencies want from Google’s bid to speed up mobile ads
Media
Rare UK heatwave has brands, media rushing out witty responses
Media
Day in the Life: CNBC’s social media editor during its first Facebook Live TV show
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How the FT plans to turn its content studio into a full-service agency
Media
Why do UK display-ad-viewability rates keep sinking?
Media
With digital agency acquisition, Time Inc. UK looks to scale programmatic and native
Media
Inside CNBC International’s Brexit Facebook Live strategy
Marketing
What books agency execs are taking to the beach this summer
Media
Why Time Out has prioritized Facebook Live, Tumblr and Snapchat on social
Media
How BuzzFeed tailors its content across Europe
Media
Guardian’s Katharine Viner: ‘Social media companies have become overwhelmingly powerful’
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