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UK November 8
For many marginalized voices, Twitter has been seen as a safe place, a level playing field wherein they could air grievances in 280 characters or less. Now, God-is Rivera — the platform’s global director of culture and community — is making it her job to bolster those voices, offering support and monetization, especially as the creator economy heats up. Read more below.
- Rivera has been bolstering historically marginalized voices on Twitter since 2018. But after 2020, work for her job reached a fever pitch.
- Most of the experts Digiday contacted for this report acknowledged that gaming platforms are currently best-equipped to help brands enter the metaverse.
- Employees find their companies’ tracking software monitoring their behavior during work hours as “invasive” and “gross.”
- A Q&A with Omnicom Media Group’s new global CEO Flo Adamski and more in this week’s Digiday+ Media Buying Briefing.
- Paper employees began returning to the office in July, and in September all employees were required to work from the office three days per week. Here’s why.