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Greater Good Awards
Organizations today are expected to create impact beyond business results. The Greater Good Awards, presented by Digiday, Glossy and Modern Retail, recognize the teams and leaders driving meaningful change through corporate social responsibility, community investment and purpose-driven initiatives. Over the years, we’ve honored industry-leading work from Harry’s, NBCUniversal, Mastercard and Audible.
Planning to enter this year? Access the entry kit, expert submission tips and past winner coverage to prepare your best entry. Click here to get started.
Submit your entries nowKey Dates
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Early Deadline: Sep 18, 2026$399 per entry
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Regular Deadline: Oct 30, 2026$549 per entry
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Last Chance Deadline: Dec 18, 2026$599 per entry
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Categories
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Best Corporate Responsibility Leader
Awarding an executive or leader who is driving meaningful impact through their company's purpose-driven initiatives.
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Best Use of Technology For Good
Awarding the initiative that has leveraged technology to create meaningful impact.
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Best Brand Collaboration
Awarding the partnership between two brands or products that successfully aligned around a shared purpose, creating measurable impact for a cause or community.
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Best Cause Marketing Campaign
Awarding the work that most effectively leveraged marketing to advance a cause, raise awareness, inspire action and deliver measurable impact.
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Best Event to Support a Cause
Awarding the event or activation that has successfully engaged audiences, raised awareness or generated meaningful support for a cause.
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Best Video to Promote a Cause
Awarding the video that has most effectively used storytelling to raise awareness, inspire action and drive impact for a cause.
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Best Disability Initiative
Awarding the initiative that has made a meaningful impact by advancing accessibility, inclusion and opportunities for people with disabilities.
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Best Housing and Food Security Initiative
Awarding the initiative that has most effectively expanded access to safe housing, nutritious food and other essential resources that strengthen community well-being.
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Best Employment Access Initiative
Awarding the initiative that has most effectively expanded access to employment opportunities through workforce development, career readiness and skills training.
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Best Future Impact Initiative
Awarding the initiative that is driving long-term positive change through breakthrough innovation, scientific advancement, technology, security or environmental progress.
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Best Physical or Mental Wellness Initiative
Awarding the initiative that has advanced physical, mental or emotional well-being through meaningful programs, resources or support.
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Best Equity and Inclusion Initiative
Awarding the initiative that has fostered greater equity, inclusion and opportunity for underserved or underrepresented communities, including across gender, race, ethnicity, disability and other identities.
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Best Youth Development Initiative
Awarding the initiative that has empowered young people through education, health, safety or personal development programs that create lasting impact.
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Best Sustainability/ Conservation Initiative
Awarding the initiative that has demonstrated measurable progress in protecting ecosystems, conserving natural resources and advancing environmental solutions.
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Best Emergency Aid/ Response Initiative
Awarding the initiative that has delivered timely relief, recovery support or critical resources to communities affected by emergencies or disasters.
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Best Education Initiative
Awarding the initiative that has improved access to learning opportunities and resources that support personal, academic and professional growth.
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Best Local Impact Initiative
Awarding the initiative that has created measurable, positive change in local communities through meaningful engagement, investment and action.
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Best Animal Welfare Initiative
Awarding the initiative that has improved the well-being, protection and conservation of animals through meaningful action and measurable impact.
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Best Veterans Support Initiative
Awarding the initiative that has meaningfully supported veterans through services such as healthcare, employment, housing or mental health resources.
Judges
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Kristin SrourASSOCIATE DIRECTORIU CENTER FOR GLOBAL HEALTH -
Courtney BetleyCREATIVE DIRECTORINNOCEAN USA -
Cliff AtkinsonDIRECTOR OF CULTURE AND DE&ISAATCHI & SAATCHI -
Veronica PadillaVP, HEAD OF DESIGNFAVORITE CHILD -
Jason JahnEXECUTIVE DIRECTOR, MARKETING & COMMUNICATIONSHEARTS & SCIENCE -
Dmytro KornilovCEO AND FOUNDERFFFACE.ME -
Giancarlo PachecoCEO AND FOUNDERPCA -
Jean-Louis WarnholzCO-FOUNDER & CEOFUTURE™ -
Ketan DesaiTEA EXPERT & ADVISORBALDMANOFTEA.COM -
Shelia MinetolaVP/DIRECTOR OF DEI&BDONER -
Douglas LoveASSOCIATE DIRECTOR, COMMUNICATIONSCONSUMER REPORTS -
Anthony JoinerFOUNDERBLOOKSY -
Bradley BewkesDIRECTOR OF BUSINESS DEVELOPMENTIDEALIST -
Alison NasisiEXECUTIVE VICE PRESIDENT, CHIEF PEOPLE OFFICERSAREPTA THERAPEUTICS -
Rayyan KamalHEAD OF CULTURE AND INCLUSIONIPG MEDIABRANDS CANADA -
Thiago da SilvaSVP, HEAD OF PROGRAMMATIC & OPERATIONSKINESSO CANADA -
Nick McMurdyCREATIVE DIRECTOR/WRITERPPK -
Tanya BernabeiSENIOR DIRECTOR, GLOBAL WELLNESS, WORK-LIFE & LEARNINGSAREPTA -
Libby KapsnerASSOCIATE STRATEGY DIRECTORBETTY -
Taylor MilesVP OF CONSUMER ENGAGEMENTTWO TANGO COLLABORATIVE -
Courtney ShermanPRINCIPAL, DIGITAL PRODUCT & INNOVATIONDELOITTE DIGITAL -
Emily YeoSTRATEGY DIRECTORTHE NEW YORK TIMES
Past Winners
Judging Criteria
Judges will be looking for companies or campaigns that can clearly demonstrate success over the past 12 months. Judges are seeking companies or campaigns that have seized challenges and created opportunities and will evaluate entries based on the following criteria: Innovation, Creativity, Consumer Value, Results and Overall.
Judges will require evidence to substantiate all entries. This can include details of financial performance, specific KPIs, creative evidence in the form of a sizzle reel, campaign images, or links to the final project or related sites. The judges will also consider the structure, presentation and clarity of each entry.
Judging Process
Judges will score each entry prompt and consider any supporting materials submitted. After each judge submits their score for the above criteria, the scores of each criteria will then be averaged and then combined to determine an overall score for each entry. The highest scoring entries will appear on the shortlist and winner lists.
Confidentiality
All material will remain confidential to the judges. Only the 'Credits' section of an entry will be made public via the shortlist/winners announcement. If you win a particular category, our team may summarize the entry for shortlist/winner announcements and winners guides.
Partnership opportunities
Interested in partnering with Digiday Media on your next campaign? Learn more about how you can integrate your brand into every aspect of the Greater Good Awards by submitting your information.