Awarding the best and most engaging ad creative of the year.
Best Use of Social
Honoring the social media strategy that has been most creative, strategic and effective in achieving its objectives.
Best Use of Mobile
Honoring a campaign that successfully engaged audiences on mobile.
Best Use of AI
Honoring the most effective use of AI.
Best Use of Video
Awarding a video strategy that most effectively drove audience engagement for a brand, agency or publisher. Enter at no cost thanks to our sponsor, Tubular Labs.
Best Product Launch Campaign
Honoring the campaign that has most successfully launched a new brand, product or service.
Best Social Good Campaign
Honoring the campaign that has most successfully driven awareness, donations or promoted a cause for social good.
Best Branding B2B Campaign
Honoring a business-to-business branding campaign that has been most successful in building and enhancing a brand's image and identity among consumers or users.
Best Branding Consumer Campaign
Honoring a branding campaign that has been most successful in building and enhancing a brand's image and identity among consumers or users.
Multi-Platform Campaign of the Year new
Honoring the campaign that has been most successful in achieving its objectives through a multi-channel strategy and approach.
Video Campaign of the Year new
Honoring the campaign that has been most successful in achieving its objectives through video advertising including OTT, social and streaming video.
Search Campaign of the Year new
Honoring the campaign that has been most successful in achieving its objectives through the utilization of search engine marketing.
Audio Campaign of the Year new
Honoring the campaign that has been most successful in achieving its objectives through audio mediums including podcasts, streaming content and radio.
PR Campaign of the Year new
Honoring the campaign that has been most successful in achieving its objectives by generating buzz, earned media and positive publicity.
Media Plan of the Year
Honoring the media plan that has most effectively and efficiently executed a campaign.
Social Media Team of the Year
Honoring the social media team that has been most creative, strategic and effective in achieving their goals.
Most Innovative Publisher
Honoring a publisher that best exemplifies original thinking and creativity in editorial, audience development and revenue generation.
Creative Agency of the Year
Honoring the creative agency that has been most strategic, original and effective in helping partners achieve their goals.
Media Agency of the Year
Honoring the media agency that has been most strategic, knowledgeable and effective in helping partners achieve their goals.
Brand of the Year
Honoring the brand that is modernizing the industry through innovative marketing, advertising and customer engagement strategies.
How to Enter
Choose category or categories you'd like to enter.
Enter platform details and answer a few short questions.
Upload a case study showcasing your campaign.
Submit your entry fee payment online.
The judges will be looking for companies or campaigns that can clearly demonstrate success over the past 12 months. We suggest providing evidence to substantiate your entries including, but not limited to, metrics around KPIs, creative assets, links to your work or other items you feel speak to the quality of your submission. Judges will also consider the structure, presentation and clarity of each entry.
Each section of the entry will be scored based on the following criteria:
- Innovative thinking
- Consumer value
- Results related to KPIs
Entries should relate to business conducted from August 2018 - August 2019. Interested in being a judge? Submit your nomination here.
The Judging Process
1. Judges score each question within the entry form based on the outlined criteria.
2. These are then combined to create an overall score for each entry.
3. All judges' scores are totaled and the highest scoring entries will determine the shortlist.
4. Judges meet to discuss the highest scoring entries and then agree on the category winner.
The shortlist will be announced on October 9, 2018. The winners will be announced at an awards gala which will be held this upcoming November.
All material will remain confidential to the judges, who are required to sign a non-disclosure agreement. Winning case studies may be used in post-event materials to promote best practice and permission will be sought from entrants before publishing these. Judges are not allowed to judge any entries submitted on behalf of their company.
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