Why advertisers are gravitating toward publishers that embrace video and audio

Sponsored by Outbrain As brands look to associate themselves with engaging and reliable content, publishers are meeting advertisers’ needs by increasingly leveraging audio and video as storytelling and monetization tools. Not only do audio and video attract the younger users that advertisers seek, but these formats also allow brands to run more emotionally resonant campaigns … Continue reading Why advertisers are gravitating toward publishers that embrace video and audio