Removing silos has become essential for both publisher revenue and reader experience

Sponsored by Outbrain As publishers pursue the critical goal of revenue diversification, competing KPIs have become a significant blocker — not only slowing the pursuit of revenue streams but also compromising the user experience. According to Digiday+ research, emerging revenue streams for publishers include programmatic advertising, events, affiliate commerce and selling products. The challenge is … Continue reading Removing silos has become essential for both publisher revenue and reader experience