How publishers can hook their audience like retail’s top holiday performers
Allison Mezzafonte, lead media advisor, Sailthru Media companies are always looking for the hook to grab readers’ attention, especially during the hectic holiday season. As a channel, email has gotten a lot of buzz lately and continues to hold its own as a way of getting directly in front of an audience. For example, during … Continue reading How publishers can hook their audience like retail’s top holiday performers
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