Jessica Cobbe, vice president, product, Unruly With new advancements and improvements in programmatic ad buying and targeting, 2023 looks like a year set for a great deal of change in the world of connected TV (CTV) and over-the-top (OTT) environments.  These changes will significantly impact the programmatic landscape regarding linear and CTV/OTT planning and buying. … Continue reading How programmatic is bridging the gap between linear and CTV/OTT in 2023