How NBCU’s ad tech platform is changing advertiser targeting across linear TV

Produced in partnership with Marketecture The following article provides highlights from an interview between Krishan Bhatia, NBCUniversal’s president and Chief Business Officer, and Ari Paparo, founder and CEO of Marketecture Media. Register for free to watch more of the discussion and learn how reimagined targeting is transforming the ways brands go to TV. As an … Continue reading How NBCU’s ad tech platform is changing advertiser targeting across linear TV