Caught in the mushy middle: How Quartz fell to earth
Publishing has gone through about a dozen life cycles since Quartz emerged as a darling of digital media eight years ago, spinning out genuinely innovative features: a sleek website and app, a trendsetting newsletter before newsletters were cool, fewer but better bespoke ads and a data team that works inside the newsroom. In 2016, at four years old, Quartz announced it had achieved an operating profit.
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