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382 Results for ‘ major league gaming’

Gaming & Esports

Kia’s League of Legends Championship Series sponsorship demonstrates its long-term outlook toward esports

January 11, 2024
Gaming & Esports

How Blast is finding esports success through the ‘co-production’ model

February 29, 2024
Brand Safety

How programmatic is opening up the Olympics to advertisers

June 27, 2024
Gaming & Esports

Unilever ‘triples’ its gaming investment: A Q&A with global head of sport and entertainment partnerships Willem Dinger

October 4, 2024
Gaming & Esports

Why Riot Games is leaning into DEI as other brands pull away

September 4, 2024
Gaming & Esports

How Chipotle’s fighting-game-focused esports strategy is paying off at Evo 2024

July 19, 2024
Member Exclusive

Future of TV Briefing: The case for and against The Trade Desk’s CTV platform

November 27, 2024
Looking Back/Ahead to 2024

The cynic’s guide to esports in 2023

December 15, 2023
Member Exclusive

Future of TV Briefing: The outlook for outcome-based measurement — and outcome-based buying

April 16, 2025
Gaming & Esports

Why most — but not all — Esports World Cup stakeholders consider the event a success

September 9, 2024
Member Exclusive

Future of TV Briefing: 5 ripple effects that will shape the future of TV in 2026

January 7, 2026
Gaming & Esports

How the writers of ‘DC Heroes United’ are building a transmedia bridge between gaming and TV

December 23, 2024
Member Exclusive

Media Buying Briefing: Why sports investment is a lot more complex than it used to be

March 25, 2024

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