Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
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Twitch is emerging as a favorite new platform for publishers
June 13, 2019 • 4 min read -
Facebook Watch expands internationally but faces skepticism
June 13, 2019 • 4 min read -
New York Times’ Millie Tran: Platforms are now more about private sharing
June 11, 2019 • 2 min read -
Bleacher Report is on track to grow 50% this year, hit $200m in revenue
June 10, 2019 • 6 min read -
Hearst Magazines launches new ad unit that will send people product samples
May 30, 2019 • 3 min read -
‘We’ve just gotten smarter’: Why ESPN is rolling out more Snapchat shows
May 28, 2019 • 4 min read -
The NHL is bringing its Facebook Live show ‘Stanley Cup Live’ to Twitter
May 24, 2019 • 4 min read -
Instagram’s IGTV adds support for horizontal videos — but still no ads
May 23, 2019 • 5 min read -
Conde Nast launches new ad program for performance marketers
May 23, 2019 • 3 min read -
Bloomberg’s TicToc plans to launch on OTT streaming services this year
May 21, 2019 • 4 min read