Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
-
The Telegraph is using Snapchat and Instagram to find subscribers
September 4, 2019 • 4 min read -
TikTok courts publishers with weekly newsletter previewing trending hashtags
September 3, 2019 • 6 min read -
How Slam Magazine accumulates months’ worth of content out of one weekend event
August 21, 2019 • 3 min read -
Facebook tries again by hiring journalists to staff its news tab
August 20, 2019 • 2 min read -
Elite Daily’s Snapchat story was watched by 20m users last month
August 16, 2019 • 3 min read -
With Tumblr acquisition, Automattic gets a chance to win more brands’ business
August 15, 2019 • 4 min read -
For newspapers, the easy deals might not be the smart deals
August 7, 2019 • 4 min read -
National Public Media’s Gina Garrubbo: The golden age of audio is here
July 30, 2019 • 3 min read -
How culture media brand Dazed is using TikTok
July 29, 2019 • 4 min read -
Inside the development of CNN’s new Facebook-funded Watch show, ‘Go There’
July 29, 2019 • 5 min read