Marketing on Platforms
It's a platform world, and we're all just living in it. Brands are grappling with how to create content across Facebook, Snapchat and Instagram -- and whatever new thing comes along next.
-
Days Inn seeks unique ways to stand out as people return to traveling
June 30, 2022 • 3 min read -
‘Our goal is to get the word out’: Mobile app Uproad uses digital billboards for education
June 28, 2022 • 4 min read -
Why rent-to-own brand Aaron’s tapped Mr. T to enhance brand awareness
June 24, 2022 • 4 min read -
‘It’s a whole new code to crack’: Inside Studs’ beefed-up TikTok strategy
June 8, 2022 • 4 min read -
Key questions Meta’s ads team must answer as it enters a new era
June 6, 2022 • 5 min read -
The Rundown: Google’s Marketing Live announcements signal strategic priorities
May 24, 2022 • 5 min read