Evolving Agencies
Assembly tightens up global, N. American roles to spur faster growth
Assembly is aligning some of its global structure to better fit its North American organizational structure, by appointing a global chief client officer and a global chief product officer.
8 hours ago • 5 min read
-
Attention firm Adelaide penetrates holding company media agencies with new tool
March 12, 2024 • 3 min read -
Media Buying Briefing: Topics we’ll tackle at the Media Buying Summit next week
February 26, 2024 • 6 min read -
Meet the People breaks out a standalone media agency, Swell Media
February 14, 2024 • 3 min read -
Media Buying Briefing: What holding companies’ 2023 earnings (so far) tell us about their future
February 12, 2024 • 6 min read -
Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities
January 30, 2024 • 6 min read -
Publicis Groupe debuts new CoreAI platform and €300 million AI investment
January 25, 2024 • 5 min read -
Media Buying Briefing: Exploring the many ways creative and media are coming back together
January 22, 2024 • 7 min read -
How one independent agency has watched the industry evolve over the last decade
January 15, 2024 • 3 min read -
Holding companies vs. independent agencies: who beat who in 2023?
December 20, 2023 • 5 min read -
As attention grows up, agency rebundling is one unintended result
December 14, 2023 • 3 min read