Content & Commerce
Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.
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Sex toy sales are up and publishers are seeing an opportunity to grasp
July 6, 2020 • 4 min read -
How BuzzFeed is forging direct relationships with retailers
May 27, 2020 • 5 min read -
With billionaire backers, Time is still in expansion mode
April 1, 2020 • 5 min read -
Life after Facebook: How Brit + Co became profitable after seeing Facebook traffic plummet
March 9, 2020 • 4 min read -
How Meredith is investing in tech to connect ads to sales
March 5, 2020 • 3 min read -
Sports publisher Minute Media makes half its revenue from licensing tech
March 3, 2020 • 5 min read -
Bleacher Report is expanding its NBA-themed fashion line
February 25, 2020 • 3 min read -
Apartment Therapy is hosting its first event in the hopes of landing more commerce revenue
February 21, 2020 • 4 min read -
With Grounded, PopSugar is extending Play/Ground event franchise
February 19, 2020 • 4 min read -
Complex is working with Parsons to create an online course about streetwear
February 18, 2020 • 3 min read