Content & Commerce
Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.
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‘An aggressive strategy’: Verizon Media Group keeps pouring resources into commerce
November 18, 2020 • 3 min read -
‘Curating around themes and verticals’: How Flipboard hopes to nurture more shopping on its platform
November 16, 2020 • 3 min read -
Group Nine’s new marketplace Swipe.Shop takes aim at mobile shoppers’ holiday spending
November 16, 2020 • 4 min read -
BuzzFeed wants to become an authority of sexual wellness for millennials with a new branded sex toy
November 11, 2020 • 4 min read -
The holiday shopping season is on and Bustle Digital Group is setting up shop virtually
November 5, 2020 • 3 min read -
With a new Shopify partnership, DTC brands are bullish on TikTok once again
October 29, 2020 • 5 min read -
Vying for consumer revenue, Eater serves up new wine subscription play
October 26, 2020 • 3 min read -
The New Yorker Festival sees record ticket sales on its virtual pivot
October 8, 2020 • 4 min read -
A year into new ownership, Sports Illustrated’s earnings have doubled through licensing deals
October 1, 2020 • 4 min read -
‘We want to drive more transactions’: As e-commerce sales accelerate, more media dollars are going to Pinterest
September 30, 2020 • 5 min read -
‘An educational stance’: Publishers mull CBD’s alluring – and complex – commerce opportunities
September 17, 2020 • 3 min read