Growth through engagement

Now that we know scale is overhyped and the assumption that users do not want to pay for content is disproven, strengthening user engagement is the goal. Having a more direct relationship with audiences has not only become the key to monetisation, but also a way to diversify products.

Join us at the Digiday Publishing Summit Europe, where European publishers will share how they are focusing on audience engagement as a starting point for growth.

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