The retail world was upended this past spring with the emergence of the coronavirus pandemic. As a result, retailers had to think quickly and adapt to a totally e-commerce world. One of those retailers? Amazon. While many brands use Amazon as a tool for online commerce, Amazon’s advertising function is a necessity to compete and is often mixed in with a brands other marketing strategies.
At the Amazon Strategies Virtual Forum, we will be tackling all things Amazon, from selling to advertising. As luxury retailers enter the Amazon ecosystem and as CPG companies compete for ad space, every retailer or brand has to bet on Amazon. From the AMS platform, to product pages, even video advertising, we’ll hear from retailers and agency partners alike as they walk us through how their Amazon strategies have shifted in the past few months. Join us and come away with actionable insights and practical tips that’ll help you grow your business.
What’s included with a pass
• Access to all live presentations and interactive town halls and working group discussions
• Access to on-demand videos and slides from any sessions you may have missed
• An Amazon Advertising Survival Guide packed with key takeaways from the week, practical tips,
on-demand sessions, full presentations and much more
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"Overall, I was very impressed with the content of the speeches and felt that the event was run very well."
— Senior Manager, Samsung
"It was very helpful to hear from other brands and agencies on their challenges, successes, and strategies on selling and advertising on Amazon. It was interesting to hear it from their side as opposed to from the Amazon side."
— Channel Marketing Manager, Sony Electronics
"As a brand looking to start selling on Amazon, it was very insightful to learn successful strategies as well as struggles with selling on Amazon."
— Marketing Director, Bonnier Corporation
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