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Rather than viral hits, Insider has shifted its video strategy to focus on shows
Duopoly
Video Anywhere
Brands in Culture
The Confessions
Media
Marketing
Retail
Ross Benes
Platforms Reporter
ross@digiday.com
@RossBenes
6 charts: Twitter’s troll problem by the numbers
by
Ross Benes
Why newsrooms are expanding their data teams
by
Ross Benes
Instagram Stories get mixed reviews from marketers
by
Ross Benes
Internet mysteries: Where does the disappearing ad dollar go?
by
Ross Benes
Ad buyers see promise in Twitter’s Instagram-like carousel ads
by
Ross Benes
Untangling the AdBlock Plus whitelist
by
Ross Benes
5 charts and 2 tales: The divergent states of Snapchat and Twitter
by
Ross Benes
Internet mysteries: Why don’t retargeting ads stop after I’ve bought the product?
by
Ross Benes
Pinterest’s video ads show promise but not reach
by
Ross Benes
Ad tech smells opportunities in branded geofilters
by
Ross Benes
5 charts: The state of publishers and Facebook
by
Ross Benes
Twitter’s pre-roll ads are slow to take off with influencers
by
Ross Benes
5 charts: The global state of programmatic now
by
Ross Benes
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