Max Willens

Senior Reporter

max@digiday.com

Publishing in the Platform Era

Why Business Insider built a desktop-only Chrome extension

By Max Willens
Beyond Ads

The pitfalls of sponsored content, in 5 charts

By Max Willens
Publishing in the Platform Era

Why sex, millennials and video didn’t sell for Elite Daily

By Max Willens
Video Anywhere

‘It’s all TV’: Jeff Bewkes talks merger, streaming and Bill Simmons

By Max Willens
Beyond Ads

A return to focus: Publishers are going high with subscription prices

By Max Willens
WTF Programmatic

WTF is zero-rating?

By Max Willens
Publishing in the Platform Era

Publishers’ on-again, off-again affair with LinkedIn is back on again

By Max Willens
WTF Influencers

‘A classic commons problem’: Publishers are going notifications crazy

By Max Willens
Publishing in the Platform Era

Facebook’s turned to TV to boost Facebook Live

By Max Willens
Beyond Ads

How publishers will wring more money out of their gift guides

By Max Willens
Media

Conservative trolls are attacking publishers’ app store ratings

By Max Willens
Audio Anywhere

Refinery29 is combining newsletters and podcasts with UnStyled

By Max Willens
Media

Fake-news furor won’t cost Facebook ad dollars

By Max Willens

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