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Lucinda Southern

UK Senior Writer/Reporter

lucinda@digiday.com
  • We’ll take you there: How travel brands are using virtual reality

    by Lucinda Southern
  • Lad-lite publisher JOE Media rings in 2016 by doubling its UK team

    by Lucinda Southern
  • Snickers mines behavioral data to find ‘windows of impulsivity’

    by Lucinda Southern
  • 3 brands that have gotten the Apple Watch right

    by Lucinda Southern
  • What revoking Safe Harbor is costing businesses

    by Lucinda Southern
  • How The Independent grew its traffic by 24 percent

    by Lucinda Southern
  • SapientNitro releases emoji-translating app so parents can communicate with their kids this Christmas

    by Lucinda Southern
  • Poppin’ bottles: Absolut opens its own Internet of things lab

    by Lucinda Southern
  • Ziff Davis tries middle ground between free and paywall

    by Lucinda Southern
  • 2016 Year in Preview: Don’t hold your breath for more London unicorns

    by Lucinda Southern
  • Inside Future Publishing’s turnaround effort

    by Lucinda Southern
  • How Net-a-Porter plans to ‘close the gap of impulsivity’

    by Lucinda Southern
  • Three brands doing social commerce right

    by Lucinda Southern
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