Infographic: Marketing’s most crucial target groups, from millennials on up
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With the rise of the chief AI officer, it’s time to examine ‘czar’ culture
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Even if it’s a familiar pattern — hot new thing, new C-Suite exec to tackle said thing, a few years go by and that C-Suite position no longer exists as everyone is now doing said thing (or it was a fad that has since faded away) — does it make sense for businesses to continue to appoint new czars with every new trend?
Why Cava’s bid for brand awareness means prioritizing streaming ads
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Fast-casual restaurant chain Cava has been in growth mode over the past year and is leaning into streaming ads in an effort to boost brand awareness.
A history of middle manager stress: The Return podcast, season 3, episode 1
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In episode one, McKinsey partner Emily Field tells us more about why middle management is critically important to the workforce.