‘Stuff’ Marketers say: Pivotcon Edition

Social media conference Pivotcon is taking place in New York this week and giving rise to plenty of perplexing quotes and tweets. Here’s some of our favorites:

“Recognizing the nuances of media moments is important in today’s digital space.” Nick Law, chief creative officer, R/GA. (Via @Mr_McFly)

“Social isn’t about marketing or PR. It’s about everything. ” Jonatahan Becher, CMO, SAP. (Via @WordWhacker)

“When social media is about ROI & not about being social and interacting with fans, your social strategy is failing.” (@FashionweekNYC)

“A tweet isn’t just 140 characters – it’s 30 data points.” (@AmyVernon)

“Desktop may not be dead, but it’s on life support.” Jeff French, CEO, LoudDoor (Via @KBwrote)

 Image via Shutterstock

https://digiday.com/?p=24180

More in Media

How The New York Times is using visuals to boost podcast discovery and grow listenership

To grow podcast listenership and help people discover new shows, The New York Times is experimenting with visuals on platforms like YouTube and its own audio app this year.

Media Briefing: Publishers search for new ways to grow (and authenticate) audiences, overheard at the Digiday Publishing Summit

“[Advertisers] already pay data providers for data. So why not pay the publisher?”

Research Briefing: Publishers’ revenue sources are top of mind at Digiday Publishing Summit

In this week’s Digiday+ Research Briefing, we examine which revenue streams were top of mind for publishers at the Digiday Publishing Summit, how TikTok is getting even more marketing spend from brands and retailers despite facing a potential U.S. ban, and how Disney is rolling out DRAX Direct, a direct integration with the industry’s largest DSPs, as seen in recent data from Digiday+ Research.