Today, Digiday hosted a two-hour Programmatic Advertising Breakfast featuring speakers from The New York Times, Business Insider and Google at the Grand Hyatt in New York City. Matt Prohaska, programmatic advertising director at The New York Times, will explain how the Times is expanding its ad tech offerings, and Pete Spande, chief revenue officer at Business Insider, will discuss how new publications can be grown with automated media. Scott Spencer, director of product management at Google, will be dismantling myths around programmatic video.
Below is an embedded Livestream of the event for those who are not able to attend.
Livestream brought to you by 
More in Media
Publishers revamp their newsletter offerings to engage audiences amid threat of AI and declining referral traffic
Publishers like Axios, Eater, the Guardian, theSkimm and Snopes are either growing or revamping their newsletter offerings to engage audiences as a wave of generative AI advancements increases the need for original content and referral traffic declines push publishers to find alternative ways to reach readers.
The Guardian US is starting its pursuit of political ad dollars
The Guardian US is entering the race for political ad dollars.
How much is Possible’s future in Michael Kassan’s hands?
Some people in the know at Possible said they see the conference taking a bite out of Cannes’ attendance, most acutely by U.S.-based marketers who could save money by staying on this side of the Atlantic.