Brands that struck during the great Gmail outage of 2014

Gmail suffered a worldwide outage at approximately 2pm today. Twitter was flooded with users lamenting the sudden interruption. What better time for brands to spring into action? We’re disappointed in you, @Oreo.

Pumps, anyone?

sakstweet

 

Email isn’t your most loyal friend.

Screen Shot 2014-01-24 at 2.20.29 PM

 

Yahoo, but for the grace of God…

Screen Shot 2014-01-24 at 2.19.34 PM

 

Nice sweepstakes tie-in.

googleoutagename

 

 

 

 

 

 

 

Are Gmail outages the only reason to watch NCIS?

googleoutageNCIS

 

 

 

 

 

 

We were the thinking the same thing.

gmailoutagedollarshaveclub

 

 

 

 

 

 

Screw Google, we’re going to MoMA.

Screen Shot 2014-01-24 at 2.27.42 PM

https://digiday.com/?p=62210

More in Marketing

Digiday+ Research deep dive: Agency spending on TikTok sees a sharp decline

Agency marketers have historically been more skeptical toward TikTok than their brand marketer counterparts, and a Digiday+ Research survey found that agency spending on TikTok has fallen sharply in the last few months.

The Home Depot rebrands its retail media network in pitch for ad dollars

The Home Depot hosted its inaugural InFront, a play on the television industry’s UpFronts or NewFronts, digital media’s answer to the upfronts, for its retail media offering.

Why Georgia-Pacific consolidated most retail media spending with seven networks after testing over 25 options

Figuring out which retail media network is worth spending on given the glut of new retail media networks can be a challenge for marketers.