Digiday Publishing Summit Europe

Bologna, Italy

March 7 - 9, 2016

 

Platforms like Facebook, Google, Snapchat, Instagram and others have risen to dominate publishing. They're no longer the competition but the environment. Publishers must now adjust their strategies to this new world order while tackling the ad blocking threat and conforming content to mobile.

At the Digiday Publishing Summit in Bologna, Italy, hear from legacy publishers and young storytellers about how they dominate the space.

Digiday Publishing Summit Europe

Bologna, Italy
March 7 - 9, 2016

Digiday Publishing Summit Europe

Bologna, Italy

March 7 - 9, 2016

 

Platforms like Facebook, Google, Snapchat, Instagram and others have risen to dominate publishing. They're no longer the competition but the environment. Publishers must now adjust their strategies to this new world order while tackling the ad blocking threat and conforming content to mobile.

At the Digiday Publishing Summit in Bologna, Italy, hear from legacy publishers and young storytellers about how they dominate the space.

Speakers

Haymi Behar

digital advertising & sales director
DTVH

St. John Betteridge

managing director of advertising
Time Out UK

Chris Duncan

CMO
News UK

Kiril Duovski

sr. programmatic manager
Reed Business Information

Sam Finlay

managing director, advertising
Time Inc UK

Nick Hewat

commercial director
Guardian News & Media

Nigel Leigh

director, commercial platforms & products
Johnston Press

Jonathan Lewis

director, digital partnerships & innovation
Channel 4

Sarah Marshall

social media editor, EMEA
The Wall Street Journal
All Speakers
 

Agenda

Monday, March 7th

2:30 PM – 4:00 PM
Registration desk opens
3:00 PM – 3:30 PM
Publisher town hall
Publishers only
3:30 PM – 3:40 PM
sandbox presentation
Publishers only
3:45 PM – 3:50 PM
Opening remarks
Open to all
3:50 PM – 3:55 PM
The state of publishing now
3:55 PM – 4:05 PM
The digiday challenge board
4:05 PM – 4:20 PM
View from the top
4:20 PM – 4:35 PM
Kickoff workshop sponsored by geoedge
4:35 PM – 4:50 PM
Refreshment & networking break
4:50 PM – 5:05 PM
Managing the reader-advertiser conflict
5:05 PM – 5:20 PM
How BILD manages the mobile transition
5:20 PM – 5:30 PM
dialog with index exchange
5:30 PM – 5:45 PM
Publishing across platforms
5:45 PM – 6:00 PM
VIP meeting & Drinks
Publishers only
6:00 PM – 7:00 PM
10-Minute meetings
By invitation only
7:00 PM – 8:00 PM
Publishing summit drinks reception
Open to all

Tuesday, March 8th

8:00 AM – 9:30 AM
registration desk reopens & breakfast
8:30 AM – 9:00 AM
publisher town hall
Publishers only
9:30 AM – 9:50 AM
Digital products across platforms
Open to all
9:50 AM – 10:10 AM
audience development on social
10:10 AM – 10:20 AM
dialog with gumgum
10:20 AM – 10:40 AM
coffee & networking break
10:40 AM – 10:55 AM
Using platforms to leverage video distribution for a multi-publication publisher
10:55 AM – 11:10 AM
onet's video transformation
11:10 AM – 11:30 AM
Making moving images work across screens
11:30 AM – 11:50 AM
coffee & networking break
11:50 AM – 12:05 PM
Making mobile ads that work
12:05 PM – 12:20 PM
Mobile storytelling: The Wall Street Journal + Snapchat
12:20 PM – 12:35 PM
How the guardian monetises its mobile audience
12:35 PM – 12:50 PM
Breakout sessions
12:50 PM – 1:30 PM
networking lunch
1:30 PM – 5:00 PM
Afternoon free time
5:45 PM – 7:00 PM
10-minute meetings
By invitation only
7:00 PM – 8:00 PM
Publishing summit drinks reception
Open to all

Wednesday, March 9th

8:30 AM – 9:30 AM
Breakfast served
Open to all
9:15 AM – 9:30 AM
Letter from Berlin: A Publisher's view on digital transformation in the German media industry
9:30 AM – 9:45 AM
The ad blocking threat is real: the industry responds
9:45 AM – 10:00 AM
Leveraging programmatic across platforms
10:00 AM – 10:15 AM
Coffee & Networking break
10:15 AM – 10:30 AM
A leader in native: a closer look at New York Times' T Brand Studio Expansion
10:30 AM – 10:45 AM
How time out views native advertising
11:00 AM – 11:10 AM
5 things we've learned

Sponsors

"I feel energised and reassured that this is a community of like-minded people that will grow and spread, bringing more value to advertisers, better experiences to users, and more honesty across the industry."

— Alessandro De Zanche, News UK | London

"Thanks for a strong, educational, productive few days. Great programme, fantastic speakers; fun networking."

— Greg McVey, Peer1 Hosting

Attendees

Venue

Royal Hotel Carlton

Via Montebello, 8
Bologna, Italy 40121
+39 051 249361

To book your say at the Royal Hotel Carlton, please email carlton@monrifhotels.it specifying the check in and checkout dates and mentioning Digiday to receive the special room rate of €139 + tariff. Please note the cutoff date is January 31

To book your stay at Royal Hotel Carlton, please use this <a href="" title="Event / Hotel Link">link</a>. Mention Digiday Publishing Summit Europe to receive a special room rate of €139 + tariff per night, plus tax.

Contact

For Speaking Opportunities: Contact Monika Honig
For Sponsorship Opportunities: saleshelp@digiday.com

Are you a publishing executive? You could be eligible for a VIP pass to the Publishing Summit Europe.
Contact Nancy Picker